All things new at SEAT and CUPRA...

SEAT to break into the motorcycle market!

SEAT are to break into the motorcycle market with a fully electric eScooter equivalent to a 125cc model in 2020. The official presentation is taking place 19th November in Barcelona during the Smart City Expo World Congress.

Luca de Meo, SEAT President says - “the constant growth of large cities makes achieving efficient mobility one of the main challenges to overcome. Today we are taking a further step in our urban micromobility strategy by confirming the launch of the first eScooter in the history of the brand.”

6th November 2019 - SEAT UK

Tarraco wins big - again!

Our Tarraco has been awarded Best Large SUV at the BusinessCar Awards. It has been recognised across the fleet industry for its versatility, practicality and affordability.

Richard Harrison, Director of SEAT UK has said “The Tarraco has been a fundamental part of SEAT’s recent success, creating a platform for growth at a time where most other manufacturers are struggling. From early on it was clear that the Tarraco was going to be a favourite for fleets, and for its strong whole-life costs to be recognised by experts in the fleet sector is a real credit to its appeal for businesses.”

4th November 2019 - SEAT UK/BusinessCar Awards

CUPRA reveals the CUPRA Ateca Limited Edition with only 1,999 units

CUPRA have revealed its CUPRA Ateca Limited Edition to the world which includes features such as Akrapovic exhaust, Brembo brakes, newly designed 20" alloy wheels, more carbon fibre and an exclusive new colour!

Wayne Griffiths, CUPRA CEO says - “The CUPRA Ateca Limited Edition is a vehicle that will surprise car enthusiasts and shows our passion for developing and designing products that exude the essence of the brand. With the Limited Edition we’ve turned up the volume on the visual styling and driving sound,”

28th October 2019 - CUPRA

Tarraco is AutoExpress Magazine's Best SUV in the UK!

AutoExpress Magazine have road-tested 130 SUVs for sale in the UK resulting in the Tarraco taking the top spot for Best SUV in the UK! Tarraco was awarded top spot for its spacious seats, smart digital screen and easy-to-use phone connection. Making it a favourite amongst tech-savvy customers and to those looking for a product that will keep you mobile in all climates.

AutoExpress said - "SEAT’s SUV uses some of the best parts available within the Volkswagen Group, packages them in a funky-looking body and prices the car competitively."

25th October 2019 - SEAT UK/AutoExpress

New SEAT Tarraco

Our First Electric Vehicle is Here!

Our first ever electric vehicle is now available for ordering! The Mii electric benefits from 161miles of combined range, ability to charge to 80% in under an hour, SEAT Connect remote services and loads more!

To find out more about our first electric vehicle, click here

24th October 2019 - SEAT UK

Ibiza Awarded AutoCar Supermini of the Year!

The Ibiza has been crowned AutoCar's number 1 in it's Top 10 Superminis of 2019 for it's roomy, well equipped and much better finished than before. Combined with its first-class on-road handling and refinement manners, its value-for-money position, its impressive equipment features and its youthful styling.

16th October 2019 - AutoCar

SEAT scoops three awards at CarGurus UK Best Used Car Awards!

The Ateca won the prestigious Best Overall Used Car Award and was praised for its practicality, low running costs and more enjoyable driving experience compared to its rival models. The Ateca was voted first place Best Crossover category, while the SEAT Leon was awarded the Best Small Family Car.

Richard Harrison, Director of SEAT UK said - “We are thrilled that the SEAT Ateca has been recognised by CarGurus. The Ateca has spearheaded significant growth for SEAT in the UK since its launch in 2016. We know that our models are already highly recommended as new purchases, so it’s great to see the SEAT Ateca performing just as strongly as a used buy too.”

27th September 2019 - SEAT UK/CarGurus

CUPRA Ateca is AutoExpress Road Test Winner in September 2019

The CUPRA Ateca retains its crown as the best affordable performance SUV and beat rivals BMW X2 and Audi SQ2 on value for money and practicality. The categories that the cars were rated on included design and engineering, driving, practicality, ownership and running costs.Other comments were based on how the CUPRA Ateca is more spacious, has more standard equipment and is more fun to drive!

20th September 2019 - SEAT UK/AutoExpress

CUPRA reveal the Tavascan concept to the world at IAA Frankfurt Motor Show!

CUPRA have taken another step forward with the reveal of its concept car, the all-electric Tavascan taking the brand one step further into its vision of electrified performance.

“We have already proved our technological capabilities by developing the world’s first 100% electric touring car, the CUPRA e-Racer. With the presentation of the all-electric CUPRA Tavascan concept, we are translating this vision into the streets and proving that performance can be electrified”, said CUPRA CEO Wayne Griffiths.

10th September 2019 - CUPRA Official

SEAT Tarraco goes electric with the FR PHEV

The Tarraco has now been made even more desirable and efficient. With a sporty FR specification and a PHEV engine with a total output power of 245PS; 150PS gasoline engine and 116PS electric. The new FR trim will come with a new colour, Fura Grey, 19" alloy wheels with the option of 20" machined alloys and optional trailer assist to make towing even easier!

Luca de Meo, President of SEAT said - “The Tarraco plug-in hybrid perfectly illustrates our move towards a more sustainable mobility, yet maintaining the dynamism and fun-to-drive, typical of any SEAT. The Tarraco will be one of the few options with a plug-in hybrid powertrain on the large SUV segment, and we believe that it has a great potential,” said Luca de Meo, President of SEAT.

26th August 2019 - SEAT UK


SEAT Tarraco wins Best Large SUV at AutoExpress Awards 2019!

The SEAT Tarraco has won Best Large SUV at the AutoExpress Awards in London. The Tarraco wowed the weekly publication’s panel of judges for its versatility, boot space and reasonable price tag.

Richard Harrison, Director of SEAT UK said - “We are delighted and honoured that the experts at Auto Express have named Tarraco the best large SUV you can buy today, making it the perfect car to complete our multi-award winning SUV line-up. We’ve already had great feedback from customers since Tarraco launched in the UK just a few months ago, with early sales contributing to SEAT UK’s record-breaking first half-year of sales."

10th July 2019 - SEAT UK/AutoExpress

Ateca and Arona both win at The Tow Car Awards!

The Ateca and Arona have both won awards at the Tow Car Awards.

Ateca FR 2.0 TSI 190PS DSG has taken the award for the 1400-1549kg category in the Tow Car Awards with the Arona FR 1.0 115ps taking the Ultralight Tow Car Up to 1400k.

14th June 2019 - The Tow Car Awards

Arona takes home What Car? Small SUV of the Year for the second year running!

The Arona has taken home the title of What Car?'s Small SUV of the Year 2019.

Steve Huntingford, Editor of What Car? said: “It may be a small SUV, but the Arona has a large number of things going for it. Not only is it more practical than most rivals, but it's very well priced and feels grown-up to drive.”

23rd January 2019 - SEAT UK/What Car?

CUPRA Ateca wins Best Sports SUV of the Year at the What Car? awards!

Judges and motoring experts have commended the winning sports SUV for its fun driving style and value for money compared to rivals.

Richard Harrison, Director of SEAT UK says: “We knew that with CUPRA Ateca we had a special car on our hands and it’s exciting to see that recognised by one of the industry’s leading publications.”

23rd January 2019 - SEAT UK/What Car?